Anapa instead of Crimea and Sochi: where Russians are going on vacation this summer
Russia recorded a 3% decline in overall demand for tours within the country by mid-July compared to last year. However, against this backdrop, some resorts, particularly Anapa, are experiencing a significant increase in popularity.
Why is demand for Sochi and Crimea falling?
Sochi suffered significant losses this season, losing approximately 30% of its tourists compared to last year. Furthermore, the most significant decline in tourist flow was seen in annexed Crimea.
In particular, tour operators were forced to cancel tours to the peninsula throughout June and sold virtually no new ones. At the end of June, a state of emergency was declared in Crimea due to constant power outages and fuel shortages, and the number of trains there was also reduced.
"Fuel shortages, unstable flight schedules, and the overall economic situation are all impacting consumer behavior. Tourists have become more rational in their travel planning, actively seeking out great deals, and changing vacation formats," commented representatives of the tour operator ALEAN.
Since last year, ATOR experts have noted that Russians have begun to cut back on travel. The fuel crisis has undoubtedly exacerbated the problem in the tourism industry.
Anapa and the Caspian Sea are becoming the main alternatives
However, Anapa is becoming increasingly popular. According to tour operators Intourist and Delfin, the number of bookings here has doubled compared to last year, while for Multitours, it's almost tripled. Consequently, for some travelers, this destination has become an alternative to annexed Crimea. It's also a popular choice for those who prefer to travel by train.
Since the beginning of the month, the number of tours to the Caspian Sea—to Makhachkala and Derbent—has also been growing. Furthermore, a twofold increase in tourists to the Moscow region has been recorded. Amid flight delays and cancellations, a "vacation close to home" no longer seems like a bad idea. However, Caucasus resorts are losing popularity, as including flights to Mineralnye Vody, a vacation there can cost around 100 rubles per person.
What's happening on the beaches of Anapa?
Despite the influx of vacationers, the environmental situation in Anapa remains controversial. Officials claim the problem has already been resolved.
Ultimately, authorities reported that fuel oil emissions in Anapa had ceased, and 83 beaches were open to tourists. Meanwhile, volunteers continue to work on the shore, and the collection of oil products is still ongoing.
